Bottlenose dolphin animation and interpretation boards
The Brief
Cardigan Bay Marine Wildlife Centre (CBMWC) research bottlenose dolphins in and around Cardigan Bay and operate a wildlife centre for visitors to learn about dolphins and other wildlife that inhabit the Welsh coastline.
They approached us to create an animated video and interpretation boards to educate people on their research methods and the threats that bottlenose dolphins face.
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IllustrationIllustration
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Animation
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Graphic Design
"It was a pleasure to work with the team at Tantrwm to create the bilingual interpretation boards for our visitor centre and our dolphin research animation. The team were professional throughout the development of the outputs for our project and were more than happy and able to accommodate our requirements."
Dr Sarah Perry - Marine Conservation and Research Manager
Our Approach
Working closely with CBMWC was paramount to convey the correct information accurately and as clearly as possible for all visitors to understand. We needed to convey relatively complex research methods in a visual way which required research and experimentation with illustrations and diagrams.
Following on from our meetings with the CBMWC team we wrote the script and created a simple storyboard to help convey our ideas and receive feedback. Simultaneously we worked on a visual style for the animation that depicted accuracy but was also simple enough to be animated in 2D space.
Once the colour palettes and tone of the animation were decided, we illustrated four main dolphin characters from different angles and backgrounds, with objects and props to be used in various scenes throughout the video. The dolphins needed to be illustrated in a way that they could be easily identified and differentiated from other dolphin species but still fit in with the simplicity of the visual style.
Once the animation was completed, the script was translated into Welsh, and the voiceover was provided by television presenter Iolo Williams.Â
The finished animation was shared by CBMWC on their social media platforms to help inform the public of their scientific research and conservation of bottlenose dolphins.
Using the animation’s visual style and core messaging, we designed and produced 3 x A0 interpretation boards for CBMWC visitor centre. In using the existing assets from the animation and some complimentary extra illustrations, we were able to bring the important information into a physical space that hundreds of visitors per year can see and learn from.
Video delivered
Interpretation boards
Illustrated assets created
